East of England Positive Canine Professionals represent a number of professions, including dog trainers, behaviour counsellors, dog groomers, dog walkers and pet sitters, all of whom have demonstrated that they adhere to our code of practice.

Dog trainers and behaviourists have to show that not only do they apply the methods set out in the code of practise but also undertake Continued Professional Development to ensure that as research develops we can improve and enrich the lives of the dogs that we love.

The organisation came into being in 2013, as it was felt that the dog owners of the whole region needed a resource to find a way of locating a professional who did not practise any unacceptable, harsh or spurious methods when handling dogs, such as those who promote “dog-whispering” or punitive methods and equipment.  It also wanted to promote those in the profession who put so much time and energy into ensuring what they do is sound, both ethically and scientifically.

Many dog training and behaviour counsellor members have qualifications with the Association of Pet Behaviour Counsellors or the Association of Pet Dog Trainers.  There are links to these organisations on the links page, where you can learn more about these organisations, who both insist that their members adhere to a strict ethical code and are examined on their knowledge.


The organisation is currently in the process of approving new people for membership. If you feel that you meet the criteria, whatever your involvement in the canine world, please read our code of practise and apply to join.

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